Here’s how things were supposed to go: by badge-engineering a luxury-infused Honda Civic, then backing it with an uban-hipster targeted marketing campaign that said “be thankful that dad had you Full Article »
‘INTRODUCING SPORT AND LUXURY AT A LOWER PRICE’ The all-new 2013 Acura ILX serves as the new gateway to the Acura brand, the all-new ILX features a choice of three Full Article »
Honda’s luxury division plans to continue their product line revamp to put them in a better position to challenge second-tier luxury brand rivals such as Audi, Buick, Infiniti and Volvo. Full Article »
Since the demise of the Acura RSX, the brand’s entry-level car has been the TSX sedan. Based on the Honda Accord (first the Euro Accord, now the American Accord), the Full Article »