Kia has taken a stride towards sustainability with the unveiling of their EV3 and EV4 concept models. These vehicles not only promise cutting-edge EV technology but also introduce a new era of eco-friendly materials and design methodologies that are destined to play a pivotal role in the brand’s journey towards becoming a sustainable mobility solutions provider.
In the development of the interior for the Kia Concept EV3, the innovative minds at Kia’s Color, Materials, Finish (CMF) design team drew inspiration from the ethereal element of Air. The resulting cabin boasts an optimal use of light and transparency, creating a serene and futuristic ambiance. With the Kia Concept EV4, this same CMF team explored the potential of sustainable materials, pushing the boundaries of design freedom, color variety, and trim finishes while significantly reducing the environmental footprint.
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For the Concept EV3, the CMF team introduced natural fiber structures instead of traditional carbon fibers, resulting in a lightweight, slim seat design. These sustainable fiber weaves not only provide strength but also contribute to a more elegant and modern aesthetic, adorned with soothing natural tones. In addition, the seat covers for the Concept EV3 are created using 3D Knit technology, which not only delivers a visually stunning 3D effect but also enhances efficiency by minimizing stitching and waste material.
One of the most remarkable innovations in the Concept EV3 is the use of Mycelium for the console table. This material, derived from mushroom roots, combines exceptional strength with an incredibly soft surface. Marília Biill, Head of CMF Design at Kia, describes this as “bio fabrication,” emphasizing Kia’s commitment to mimicking natural processes and developing sustainable solutions. Mycelium can be grown in any desired shape using molds, opening up a realm of possibilities for future materials.
The Concept EV4, on the other hand, takes its inspiration from the element Earth. Natural dyes are applied to 100% recycled cotton, utilizing materials like madder roots and walnut shells to create a wide spectrum of tonalities and hues. Kia’s dedication to creating a unique cabin ambiance is evident in the handwoven fabric stripes adorning the car’s storage area and dashboard. This craftsmanship creates a stunning 3D effect, mirroring the beauty of the 3D Knit finish used in the Concept EV3’s seat covers.
To elevate both the aesthetics and functionality of the Concept EV4’s console table, Kia’s CMF designers turned to hemp fibers. Hemp is a rapidly growing and highly sustainable plant, known for its rich color and versatility. This choice is a testament to Kia’s commitment to creating a more sustainable and eco-friendly driving experience.
While the materials and methodologies showcased in the EV3 and EV4 concept models represent Kia’s vision for the future, it’s worth noting that Kia has a history of integrating sustainable materials into its products. This journey began in 2014 with the use of bioplastic and sugar cane bio fiber in the Soul EV. Kia’s commitment to sustainability was further underscored with the launch of the EV9 flagship electric SUV, which introduced ten must-have sustainable items to all new Kia model lines. These items include bioplastic, Bio Polyurethane (PU) as a leather replacement, 100% recycled PET for vehicle carpets, and the use of recycled fishing nets. This ongoing dedication to sustainable materials signals Kia’s resolve to minimize its environmental impact in vehicle production.
In unveiling the EV3 and EV4 concept models, Kia is not only providing a glimpse into the future of affordable electric vehicles but is also setting a new standard for sustainable design and materials in the automotive industry. These innovations represent a bold step toward a more eco-conscious and environmentally friendly driving experience for all.
